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The B2B Alliance members offer regular Training and Events across the country. To view training or events for a particular region or topic, please select from the options below.

 

 


The Essentials of B2B Marketing

09.07.08

This one day course will show you how to take the guess work out of B2B marketing in order to create campaigns that more intelligent, measurable and productive. ABBA Special Member Rate of £245

Venue:
The IDM Teddington

Members:
£245.00

Time:
09.15 - 17.30

Non-members:
£295.00

More informationBook online

Selling on the Phone Seminar - London

28.08.08

Do you sell on the phone? You could increase your productivity if you use some techniques in this great 1 day course run by the BPMA. Please click on the link below to find more infomation on the seminar

Venue:
BPMA Offices, London

Members:
£99.00

Time:
9.30 - 4.30

Non-members:
£149.00

More informationBook online

Effective Business-to-Business Email Marketing Training Course

23.09.08

Delegates will learn how to build an email database, rent data, get the creative right, create and build a customer relationship and manage the campaign results.

Venue:
The IDM, Teddington

Members:
£445.00

Time:
09.30 - 17.15

Non-members:
£495.00

More informationBook online

The Promotional Marketing Weekend - Fundamentals of Sales Promotion

21.11.08

Formerly known as the ‘Brighouse’ Weekend, we have recently revamped the course with all new content and tutors. This interactive weekend for employees relatively new to Sales Promotion involves seminars and a team based exercise that runs for two and a half days. Promotional virgins welcome.

Venue:
Hartsfield Manor, near Dorking, Surrey

Members:
£950.00

Time:

Non-members:
£1250.00

More information

The Promotional Marketing Weekend - Strategic Thinking in Promotional Marketing

21.11.08

Designed for would-be or new agency Account Directors, this is the course that will catapult them into the next stage of their careers, by focusing exclusively on honing their strategic thinking skills. Not for beginners.

Venue:
Hartsfield Manor, near Dorking, Surrey

Members:
£1150.00

Time:

Non-members:
£1400.00

More information

 

The Institute of Sales Promotion

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  • The IDM has launched a new one-day course, The Essentials of B2B Marketing, which will run on 27 June and 22 October 2008 in London.
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