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BPA Worldwide
BPA Worldwide is the only global auditor of media. It is the world’s largest independent, not-for-profit auditor of business to business media offering uniformly applied standards around the world. BPA audits enable media owners to compete successfully for advertising spend by providing media buyers and advertisers with independently audited data. BPA specialises in multimedia audit, including business press, newspapers, expos, websites, email newsletters, databases and other media containing advertising.
Media
An increasing number of companies are taking it upon themselves to make their own media buying decisions. But how do you know how to spend valuable marketing budget effectively?
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