Change is good: B2B marketing in 2010

Ahead of the IDM 7th B2B Marketing Conference, top B2B marketers reflect on 2009 and share their predictions for 2010

25.02.10 | IDM

The 6th IDM B2B Marketing Conference, Keynote and highlights video

The 6th IDM B2B Marketing Conference once again attracted top B2B marketing practitioners among its speaker faculty to present tried and tested ideas that demonstrate marketing sustainability.

23.04.09 | IDM

IDM honours top B2B student

Receiving official, and coveted, IDM Graduate status at London’s Royal Geographic Society were practitioners who passed one of the Institute’s internationally recognised marketing qualifications over...

21.11.08 | IDM

Debbie Williams becomes new Chair of IDM Business to Business Council

The Institute of Direct Marketing has appointed Debbie Williams M IDM, former Head of EMEA Lead Generation Marketing at Nortel, as the new Chair of its Business to Business Marketing Council.

18.11.08 | IDM

IDM B2B Training and Development Update

The IDM has launched a new one-day course, The Essentials of B2B Marketing, which will run on 27 June and 22 October 2008 in London.

17.10.08 | IDM